How to add google analytics to elementor ?

In today’s digital age, tracking your website’s performance is crucial for success. Google Analytics is a powerful tool that provides valuable insights into your website’s traffic, user behavior, and more. If you’re using Elementor, a popular WordPress page builder, integrating Google Analytics is essential to monitor your website’s performance accurately. In this comprehensive guide, we will walk you through the process of adding Google Analytics to Elementor step by step, ensuring you can harness the full potential of this insightful tool.

How to Add Google Analytics to Elementor?

Setting Up Google Analytics

Before integrating Google Analytics into Elementor, you need to have a Google Analytics account. If you don’t have one, follow these simple steps to get started:

  1. Sign Up for Google Analytics: Visit the Google Analytics website and sign up using your Google account. If you don’t have a Google account, you can create one for free.
  2. Create a New Property: After signing in, click on “Admin” in the lower-left corner. Then, under the “Property” column, click “Create Property.” Follow the prompts to enter your website’s information.
  3. Get Your Tracking Code: Once you’ve created your property, Google Analytics will provide you with a tracking code. This code is essential for integrating Google Analytics with Elementor.

Integrating Google Analytics with Elementor

Now that you have your Google Analytics tracking code, let’s integrate it with Elementor:

  1. Access Your WordPress Dashboard: Log in to your WordPress dashboard, where you have Elementor installed.
  2. Install a Plugin: To easily add your Google Analytics tracking code to Elementor, you can use a plugin like “Header and Footer Scripts.” Install and activate the plugin.
  3. Access Plugin Settings: After activation, go to “Settings” in your WordPress dashboard, and then click on “Header and Footer Scripts.”
  4. Paste Your Tracking Code: In the plugin settings, you’ll find options to add scripts to the header and footer of your website. Paste your Google Analytics tracking code into the “Header Scripts” section.
  5. Save Changes: Don’t forget to save your changes.

Congratulations! You’ve successfully integrated Google Analytics with Elementor. Now, let’s explore some essential tips and insights for making the most of this integration.

Tips for Utilizing Google Analytics with Elementor

  1. Monitor Website Traffic

With Google Analytics, you can track your website’s daily, weekly, or monthly traffic. Use this data to identify popular pages and understand user behavior.

  1. Analyze User Demographics

Google Analytics provides information about your audience, including age, gender, location, and interests. This data can help you tailor your content and marketing strategies.

  1. Track Conversion Rates

Measure the effectiveness of your website in converting visitors into customers or subscribers. Identify which pages have the highest conversion rates and optimize others accordingly.

  1. Set Up Goals

Set specific goals in Google Analytics, such as newsletter sign-ups or product purchases. Tracking these goals will help you gauge your website’s success.

  1. Monitor Bounce Rates

A high bounce rate indicates that visitors are leaving your site quickly. Analyze the pages with high bounce rates and make improvements to engage visitors.

  1. Implement A/B Testing

Experiment with different elements on your Elementor pages and use Google Analytics to determine which variations perform best.


How long does it take for Google Analytics to show data after integration?

Google Analytics may take up to 24 hours to start displaying data after integration. Be patient, and you’ll soon have access to valuable insights.

Can I integrate Google Analytics without using a plugin?

Yes, you can manually add the tracking code to your Elementor pages by editing the theme files, but using a plugin simplifies the process.

Are there any alternatives to Google Analytics?

Yes, some alternatives to Google Analytics include Matomo, Clicky, and Adobe Analytics. Choose the one that best suits your needs.

Is Google Analytics free?

Yes, Google Analytics offers a free version with powerful features. However, there’s also a premium version, Google Analytics 360, for larger enterprises with more extensive needs.

Can I track e-commerce data with Google Analytics and Elementor?

Yes, you can track e-commerce data such as product views, purchases, and cart abandonment using Google Analytics and Elementor.

How can I use Google Analytics to improve my content strategy?

Analyze the “Behavior” section in Google Analytics to see which content gets the most engagement. Focus on creating more of that type of content to better serve your audience.


Integrating Google Analytics with Elementor is a fundamental step toward understanding your website’s performance and optimizing it for success. By following the steps outlined in this guide and utilizing the tips and insights provided, you’ll be well-equipped to make data-driven decisions that enhance your online presence. Start harnessing the power of Google Analytics today, and watch your website thrive.

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